Manage your advertising campaigns with Edge1 Software

By using Edge1 Software, campaign management features you can streamline the planning, execution, tracking, and analysis of all your outdoor advertising campaigns across multiple media types (traditional, ambient, street furniture, digital, and transit). 

Define campaign approvals to ensure visibility, alignment, and execution across your organization. Benchmark campaign tracking to quickly identify, execution stages, where it is slow, and getting delayed. Edge1 campaign management module gathers granular information so you can measure your campaigns. Get real-time activity updates.

With an intuitive interface, Edge1 simplifies the campaign creation process by helping you to envision each step in the experience to ensure they are touching each audience member at the right time, with the right message. A simple, yet sophisticated approach makes it faster and easier to execute campaigns, that will drive sales opportunities and propel revenue.

To know more about Edge1 Outdoor Advertising Software visit www.edge1.in or mail us at care@edge1.in

 

Monitor your OOH advertising campaigns with Edge1 Platform

Monitoring outdoor advertisements have been an issue for a while now. It is an issue in most of the media, apart from television, where a set body determines the statistics. But what makes monitoring outdoor difficult is the fact that a lot of manual effort goes into it unlike in other forms where ads can be monitored via digital means. In outdoor, the operations team, go to the site location, click a picture from their camera, and then come back to the office to share it with the client, which may often have a chance to tamper with its timestamp. 

With Edge1 Outdoor Advertising Platform, operations mobile application, the operations team can click the site's images directly from the mobile app (iOS & Android) and share them with the client from the same location, with exact geolocation and time stamp. The images can be of any type, close shot, long shot, day view, or night view, even the team can also capture videos to share the surroundings of the location with the client. 

You can also monitor the progress of your campaigns with one analytical interface showing you the cities covered, media vehicles, and ROI incurred from the start till the end of the campaign.

Outdoor is yet to reach a stage where technology monitors the medium, with the use of the mobile app you can have a transparent relationship with your client on said deliverables, leading to more revenue and growth.

To know more about Edge1 Outdoor Advertising Media Management Software visit http://www.edge1.in/  or just shoot us a mail at care@edge1.in 

 

Your OOH Advertising Business Dashboard

​As its name suggests, the Edge1 business intelligence application allows you to get insights into your outdoor advertising business and helps you to manage your team best.

Based on real data about the locations, sales operation, and multi-perspective analysis of actions and results, this feature provides actionable insights discovered about your company’s productivity.

It’s possible to see how your media locations and team members are doing through detailed charts with simplified data about the three productivity perspectives: Revenue, Occupancy, and Campaign Delivery. All available data can be checked with a yearly, quarterly, monthly, weekly, or custom period view.

Business Intelligence also develops the productivity score, showing how much, how quickly, and how better a team is selling during a quota cycle.

To learn more: http://edge1.in/edge1businessanalytics/